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Starting a business is an exciting but challenging adventure. Add in a new baby, and this challenge can seem even more daunting. Do not let that cute little face intimidate you. You can start a successful company and still tend to your new family member if you tap into these four recommendations from Teton Women's Health Center.
1. Create a Schedule
While you will often do double duty as a parent and entrepreneur, creating a schedule helps you and your partner work together to maximize time. It ensures all family duties are addressed, your little one is tended to and you still have time dedicated solely to your business development.
Compare your two schedules, including baby duties, work, household errands, chores, and extracurriculars. Develop a family schedule that allots baby-free time for you to focus solely on your business.
2. Streamline Work Tasks
Finding strategic ways to streamline work projects helps your company progress faster and gives you more time to snuggle your new bundle of joy. A great example is applying for an employer identification number. An EIN is a tax ID number that the IRS uses to identify your company and track payroll taxes. Applying for one saves you time and energy down the road when you file your federal and state taxes, be it annually or quarterly.
Marketing is another area to streamline business procedures. Complete a thorough market research analysis to get a comprehensive understanding of your audience and their needs. Knowing this data right away helps you create effective marketing campaigns so you don't waste time and energy on unimpactful advertising.
A well-designed logo is essential to separate your business from the competition, build brand awareness and make a strong first impression on consumers. Instead of spending time and money hiring a design company, you should use an online logo maker to make it yourself. There are varieties of designs, fonts, and colors; you simply choose an icon, style, and text to create a unique logo. According to one report, using a signature color for your company can enhance brand recognition by 80%, so use a signature color with your logo and throughout your products, marketing, and website design.
3. Invest in Baby Accessories
A few quality products can put your baby at ease during the day. Not only can a white noise machine help your baby sleep better, but it also drowns out work noise, like typing, phone calls, or music. Just be sure the noise is less than 50 decibels. Otherwise, it could damage your baby's hearing.
Purchase a quality rocker for your little one as well. Rockers today offer loads of bells and whistles, such as vibrations, Bluetooth players, and built-in noise machines. This investment also puts your baby to sleep so you can complete items on your to-do list.
4. Find a Reliable Sitter
There are times when both you and your spouse have commitments and need an extra hand to help with the baby. Find a trustworthy babysitter who lives close by. Friends and family members make excellent sitters; otherwise, find a young adult in your neighborhood. Community websites often have options for parents to post about local sitter recommendations, or you can search an online babysitter directory.
Being proactive helps you find balance during this challenging stage of life. By making strategic choices, you can successfully launch a business while still giving your little one the love and attention he or she needs.
Article courtesy of Daisy Jones